AEL Financial Services Limited also trades as AEL Finance. It is a Microfinance company licensed by the Bank of Tanzania to offer small and medium credit facilities to businesses and individuals. The Company aims to provide flexible Credit solutions to Tanzania’s low and middle-income individuals and enterprises. Additionally, the company is also licensed by Tanzania Insurance Regulatory Authority (TIRA) to operate Insurance business as Insurance agent. We currently collaborate with three commendable Insurance companies in the country, Jubilee Life Insurance, Jubilee Health Insurance, and M.U.A Insurance Tanzania Ltd formerly known as Phoenix Insurance, to provide customers with reliable general and health insurance services.

Our Vision

“To become an institution of choice in microfinance services provision in Tanzania.”

“To provide market-driven microfinance services to meet customers’ financial needs in Tanzania.”

Our Core Values

These values are integral to our operations: guiding all our interactions with our customers and stakeholders. They are deep-rooted in the delivery of our products and services. They are our breaths, we call them CITIE

Customer Focus (C)

We are committed to achieving the highest level of customer satisfaction by focusing on our customers’ needs.

Integrity (I)

We serve our customers in an impartial, effective, and professional way; while remaining ethical.

Teamwork (T)

We work as a team, in full cooperation to serve our customers. Our teamwork culture cuts across all our business operations. Our mantra is, “none of us is smarter than all of us together.”

Innovation (I)

Our credit and insurance solutions are current and match our customers’ needs. We achieve this by staying current through innovation. It is the market which determines our solutions.

Efficiency (E)

Maintaining simple, cost-effective processes to  customers, ensuring speed and good experience.